Why it’s time to Start Using Vegan Beauty Products

Why it’s time to Start Using Vegan Beauty Products
by Truly Beauty

When you hear the word “vegan,” is the first thing that pops to mind food? You’re not alone. Many people tend to associate the term “vegan” with fruit, vegetables, almond milk, and peanut butter. But veganism goes beyond what we eat – it also applies to what we use on our skin.

See, the foundation of veganism is avoiding all animal products in various aspects of our life. From food to clothing, furniture to cosmetics, there is always the opportunity to select the ethical alternative.

We know it can feel overwhelming at first. It is a lifestyle change, after all. However, it’s not actually that hard to get used to shopping for and using vegan beauty products. Luckily for you, all Truly products are vegan, so feel free to look around our online store for a wide range of vegan beauty products.

Just in case you need some good enough reasons to make the switch, read on.


  1. You’ll save hundreds of animals’ lives

Animal testing is a senseless and outdated practice and yet, it still goes on – even in the United States. Lab animals are confined to tiny cages, alone, and forced to endure the painful side effects of new cosmetics. Once they’re no longer of use, these intelligent and emotional beings are euthanized and thrown away.  

By following a vegan beauty routine, you’ll be saving hundreds of animals’ lives all by yourself. It’s a simple yet powerful alteration that can spare so many lives each year.

We love Truly’s Vegan Collagen Facial Cleanser. It’s formulated with all-natural ingredients such as vegetable collagen, organic coconut, and retinol to cleanse and resurface the skin. And not one animal was hurt during its making.


  1. It’s healthier

“Seeing the word ‘vegan’ has certain connotations of safety, ethics, or quality of ingredients for customers, whether it’s true or not,” says Michelle Connolly, director of merchandising and planning at Credo Beauty. “So even if a customer isn’t vegan, they may choose a vegan product over a non-vegan one because they interpret the product as being safer or healthier.”

Although, the association between plant-based beauty and health isn’t just a notion. There’s truth in it.

For starters, vegan cosmetics generally contain clean ingredients, unlike many beauty products which are packed with ingredients you can’t even pronounce. Since our skin absorbs product, it’s important to use natural ingredients.

Try Truly’s Matcha Scrub. This whipped blend of vegan ingredients like green tea, matcha, and dead sea salt delivers gentle exfoliation without being too harsh on the skin.  


  1. It’s better for the skin

Vegan beauty products contain tons of vitamins, antioxidants, and minerals that all promote healthy, beautiful skin. So instead of rubbing harsh products into your skin, try rubbing plant-based products in instead to enjoy a clear and glowing complexion.

Truly’s Mary Jane Serum is a vegan and cruelty-free skin brightening formula made with CBD, vitamin A, caffeine, and glycolic acid to deliver powerful antioxidants to the skin and brighten the complexion.


  1. You can avoid putting gross stuff on your skin

Like insects, urine, and ground hooves – the stuff known to be found in many beauty products. When it comes to animal-derived cosmetics, you really don’t know what you’re putting on your skin. With plant-based cosmetics, you do.

For instance, Truly Beauty is open about what we put in our products. Everything is clearly labeled for your own peace of mind. Take Unicorn Lip Plumping Balm. This beautiful blend of peppermint, matcha, and acai isn’t just pretty on the outside. Vegan, clean, cruelty-free, and harsh chemical free, it’s beautiful on the inside too.


  1. The packaging is eco-friendlier, too

Most brands that offer vegan products tend to have adopted an overall environmentally-friendly attitude. That’s why you’ll notice that vegan skincare brands use more eco-friendly packaging.

Hotels alone throw out 182,500,000 plastic shampoo bottles each year. Can you imagine what that figure would amount to when accounting for the whole population? *shudder.*

Because plastic isn’t biodegradable, it sits in landfills for thousands of years, poising the food chain and killing animals (and us!). By reducing plastic waste, we can make a huge difference to our environment. A good way to start is by supporting vegan beauty brands that use recycled plastics and eco-friendly packaging.

Treat yourself to a tub of Truly’s Coco Cloud Whipped Luxury Shave Butter.  


  1. Great for sensitive skin types

The truth is, vegan formulas are way gentler on the skin. So if you’re someone with sensitive skin, plant-based skincare products can really help. That’s because they tend to contain natural and soothing ingredients without any harsh chemicals that may irritate the skin.

Truly’s Hemp Oil Facial Serum is made with ginseng, vitamin A, and hemp seed oil to tackle dryness, redness, and irritation. It’ll also keep your skin hydrated without making you breakout.


  1. It’s becoming more affordable

Gone are the days when vegan skincare cost a small fortune. Thanks to veganism growing in popularity, beauty departments now offer more affordable options – even compared to non-vegan products. In other words, you don’t need to be an A-lister to go vegan anymore.

Take a look through Truly’s selection of vegan beauty bundles to get you started with your plant-based beauty routine.



Now you’ve decided you want to make the switch; how can you be sure a product really is vegan? That’s a great question.

Dr. Sarah Villafranco, MD, explains it perfectly.

“If a product has a vegan logo, it means that every ingredient in the product is vegan. If even one ingredient is animal-derived, it’s not considered vegan.”

To verify that a product is truly vegan, head to vegan.org.

“It’s one of the most popular certifying organizations, and their requirements for certifying a product are as follows: no animal products, no animal testing of ingredients, and no animal-derived GMOs,” says Dr. Villafranco.

Switching to a vegan beauty routine is one of the best actions you can take for the planet – and yet, so simple. Just by taking several more minutes out of your day to learn about vegan cosmetics, ingredients, and brands, you can make a huge difference for animals and for the planet.




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