Close-up of a person in a white bikini holding a jar of Truly beauty product, with the text new arrivals overlaid on the image.

SHOP ALL New Arrivals 45 items

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Badge A clear jar with a gold lid contains Coco Cloud Luxury Shave Butter by Truly Beauty, made with coconut milk, vanilla, and argan oil to smooth skin and reduce ingrown hairs.

Coco Cloud Luxury Shave Butter

Super-Smoothing Shave Cream

$32 - $49
Badge A clear jar with a gold lid holds Truly Beauty’s Unicorn Fruit Whipped Body Butter, featuring pastel swirls and natural ingredients like acai, chia seed oil, matcha, and coconut—ideal for dry skin.

Unicorn Fruit Whipped Body Butter

TikTok-Viral Rainbow Body Butter

$32 - $49
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